Buying new equipment can help you conquer new markets and succeed in today’s economy.
Streamlined efficiencies. Cost-effective measures. New revenue streams. In this tough economy, fabric graphic industry players are pulling out all stops, eager to find ways to stay ahead of the game.
Conquering new market segments can play a huge role in helping companies succeed in today’s economy. But before a company can expand its product offerings, it must first determine the usefulness and efficiency of its equipment. New equipment is a key component in determining the success of a fabric graphics business. Here, we show you what to consider before pulling the trigger on a capital investment, including how to determine the ideal product offerings and the most efficient printing process for your business.
The product and the process
In today’s economy, some businesses will have to redefine their core product offerings to meet the challenges of a changing marketplace. When determining the best product offerings for your company, Mike Terlizzi, owner of ITNH Inc., says it comes down to determining which process will be “most sellable."
“Most often, that comes to dye sub or direct dye sub, ” Terlizzi says. “This is because the process produces absolutely beautiful prints that really excite the end customer. More over, it is a more eco-friendly process than vinyl printing with solvent inks and it is a more vibrant print than solvent ink on fabric.”
To meet customer demand, companies are often forced to juggle quality with price and quick turnaround. Because of this, choosing an efficient printing process is critical for fabric graphics companies.
“Textile substrates are very complicated, and every fabric from another supplier is different, ” says Gerrit Koele, business development manager at Xennia. “This means that to get to an efficient printing process one should always involve the pre- and post-treatments.” As Koele explains, inkjet is suitable for all the substrates because it is a non-contact printing process. “The advantages of inkjet in textiles are huge, ” he says. “The usage of ink is less than existing processes and there is no loss of ink in the process. You do not need enormous cleaning operating because you never need to change the inks. When dying digital the usage of water and energy will decrease by 80 percent, so using inkjet in textiles will be cheaper and much more environmentally friendly.”
Plastic fillers is a whole branch of material
Science in and of it's self.
It seems like these printing machines would be a game changer in that area too. Fibers like glass, cotton or fabric were going to give amazing results. I don't know if that ever happened but I do know you can get an automatic cut out machine at the hobby shop.
We live in some interesting times!